Concept · Raiffeisen Bank / Premium
The card that gives back gold
A moovie.me spec concept: a 3D/CGI spot for a premium cashback card. One continuous take — every purchase leaves a little gold behind, and the card collects it.
Idea
Every purchase leaves a little gold behind, and the card collects it. Twenty seconds in one continuous take: coffee, shopping, coins arcing into the card — and a 5% cashback.
How we built it
We set the visual language in styleframes first: a black hall, card metal, yellow light, gold coins. Then in Blender we built the camera, timing and the flight of the coins — ten versions of the animatic before approval. A simplified clay render handed exact motion and composition to generation.
Direction is locked before generation: the AI works from finished camera moves and timing instead of inventing the shot again. The final stage adds light, sound, voice-over and a branded packshot.
What we did
Concept, styleframes, 3D animatic, scene generation from the animatic, light, sound and a branded packshot. This is our own concept (a moovie.me spec spot), made without a brief from the bank: the offer is fictional and the spot is not an advertisement for Raiffeisen Bank.
Videos
How we made it
Styleframe: a black hall, card metal, yellow light and gold coins 
3D animatic: ten versions of camera and timing before approval 
The clay render hands exact motion and composition to generation 
The cashback frame: a white satin 5% in the brand's yellow light 
The branded card packshot
